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Cazwell’s New Single is a Snapshot at America’s Obsession with the Selfie

Cazwell’s New Single is a Snapshot at America’s Obsession with the Selfie

Cazwell’s New Single is a Snapshot at America’s Obsession with the Selfie
October 18
20:43 2013

CAZWELL-&-ELVIS-by-MARCO-OVANDO-image New York, NY – It has gotten so that a teenager cannot simply go to a concert without holding his or her iPhone in front of their face and impersonating a duck. America has gone crazy for the selfie,   with teens, celebrities, and even the Oxford English Dictionary embracing the cellphone self-portrait. The motive is almost always the same: to let the world know where one is, what they’re doing, and how good they look. It’s the newest form of narcissism, and Cazwell’s latest hip hop dance track, ‘No Selfie Control’, is capitalizing on the craze with hilariously catchy lyrics set against a minimalist retro-funk track and smooth playa beat. Says the rapper, ‘No Selfie Control’ is a heartfelt track that was written for everyone on Instagram that is in love…with themselves.”  No Selfie Control’ releases October 15th from Peace Bisquit.

People have been taking photos of themselves and sharing them with friends, family and strangers on the web for years. Yet it wasn’t until 2012 that a name for these self-portraits, often snapped at odd angles with smartphones and distributed via social media or texts, really hit the big time.

“It reflects our ever-growing need to be viewed as popular and attractive,” asserts Cazwell, a Massachusetts native; himself, a product of the internet age. He became a Youtube sensation after a million people in a single week viewed his ‘Ice Cream Truck’ music video.   He has since earned hipster credibility with a steady flow of danceable hip hop tracks − including ‘Rice & Beans’ and ‘I Seen Beyoncé At Burger King’ − that impressively showcase his hypomanic take on pop culture. Cazwell has been described as “what would have happened if Eminem had grown up on Madonna’s front lawn.”

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Cazwell - No Selfie#261B463‘No Selfie Control’ is his first collaboration with up-and-coming Viennese producer Dizzy Bell.  In it, Cazwell sings, “If you could see me like I do, you’d be in love with me too.”  Though meant to be funny, it’s an accurate reflection of a generation that has become obsessed with attracting the spotlight.  No attention is bad attention, except for, well, no attention.  One of the main ways to attract followers, especially among males, is wearing minimal clothing that shows off an impressive physique.

Even Cazwell flashes his bod in the song’s music video, directed by Athena Maroulis.  He doesn’t deny that it’s done to get more people to view his video.  It’s even why he brought in Maroulis to direct. “I worked with her before on my Here-TV ‘Boombox’ show and on my ‘Rice and Beans’ video (directed by Marco Ovando).  I knew she understood the sex/comedy approach I wanted to take for this song.”

“No Selfie Control” is the fourth single release from Cazwell’s soon-to-be-released Hard 2 B Fresh album.  
It follows this past summer’s top 15 Billboard Club/Play hit “Guess What?”, Cazwell’s gnarly, horn-ridden electro collaboration with British pop star Luciana. It’s intentionally a very different sound from the first single.

“Remaining fresh takes effort,” explains Cazwell. “I’m exploring new sounds.  It’s about making sure every song is unique.”

He also aims to tackle subjects that speak to today’s culture but haven’t yet been addressed in popular music.  Like selfies.

“Even if you don’t do selfies, chances are your friends do them, or your friend’s friends do them,” says Cazwell.  “But more likely than not, you do them too.”

For more information, visit Cazwell.com and PeaceBisquit.com.

About Peace Bisquit:

Peace Bisquit is a multi-tiered, Brooklyn-based company incorporating artist and producer representation, A&R consultancy, film and television music supervision, sound design and a record company. Celebrating its 23rd year, Peace Bisquit has had the pleasure of being involved with such diverse and interesting clients as Mercedes Benz New York Fashion Week, HBO, After Midnight on Broadway, Nike, Bravo Network, Bette Midler, Radiohead, AOL, Lenny Kravitz, Beyoncé, Kangol, Rihanna, Oxygen Network, Conde Nast Publications, Donna Summer, fashion designer Marc Bouwer, Warner Bros. Records, Johnny Cash, PBS, Academy Award winner Brian Grazer, Sinead O’Connor, PETA, World of Wonder, A&E, and more.  Its roster includes an international array of award-winning singers, songwriters, performers, producers and remixers encompassing a wide range of genres from indie rock and dance pop to chic lounge and various strains of electronica.

Words to the Song-

NO SELFIE CONTROL
CHORUS
I GOT NO SELFIE CONTROL
I GOT NO SELFIE CONTROL
I GOT NO SELFIE CONTROL
WHEN ON MY CELLPHONE
(REPEAT)

IN THE SUN OR IN THE RAIN
ON THE GROUND OR ON A PLANE
ON THE HIGHWAY SWITCHIN’ LANES
BET YOU LOOKIN’ AT ME THINKIN’ I’M SO VAIN
USE A FLASH IF I’M IN A CLUB
INSTAGRAM FOR INSTANT LOVE
LOOKS LIKE YOU CANT TAKE ENUFF
I GET 1000 LIKES
WHEN IM IN THE TUB

WHAT DO I HAVE TO DO
TO GET YOU TO FOLLOW ME  (FOLLOW ME)
CUZ I  FOLLOW BACK
OH
WHAT DO I HAVE TO DO
TO GET YOU TO FOLLOW ME  (FOLLOW ME)
CUZ I’LL  FOLLOW YOU BACK TOO
(REPEAT)

CHORUS

I SWEAR I’M NOT FLEXING
I’M NOT HOLDING MY BREATH
IF I HAVE A BAD SIDE
THEN I AIN’T FOUND IT YET
LOOK AT THE LENS
TILT MY HEAD, THEN I LICK MY LIPS WET
DRAG, CROP, PICK THE FILTER
SAVE TO THE CAMERA THEN SEND, AND

WHAT DO I HAVE TO DO
TO GET YOU TO FOLLOW ME  (FOLLOW ME)
CUZ I  FOLLOW BACK
OH
WHAT DO I HAVE TO DO
TO GET YOU TO FOLLOW ME  (FOLLOW ME)
CUZ I’LL  FOLLOW YOU BACK TOO
(REPEAT)

CHORUS

YA KNOW
SOMETIMES I’M HOME CHILLIN’
ALL BY MYSELF
FEELIN’ SEXY ON MY SATIN SHEETS
IN MY OWN BEDROOM
AND I THINK TO MYSELF
DAMN, IT’S TOO BAD NO ONE CAN SEE HOW NICE I LOOK
THEN I THINK
OH WAIT
ACTUALLY, YA KNOW
I THINK THEY CAN

OOOOOH
IF YOU COULD SEE ME LIKE I DO
YOU’D BE IN LOVE WITH ME TOO
OOOOOH
IF YOU COULD SEE ME LIKE I DO
YOU’D FALL IN LOVE WITH ME

CHORUS
(REPEAT)

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